Role & seniority: Marketing Web Analytics & Testing Analyst (mid-level) for Global PCG Marketing; reports to AVP.

Stack / tools: SQL; Google Analytics; Google BigQuery; strong data analysis and reporting capabilities.

Top 3 responsibilities

Oversee complex data tasks, reporting needs, and web data structure improvements to measure campaign performance.
Run statistical analytics and collaborate with marketing management to assess testing programs and identify optimization opportunities.
Identify process improvements, develop/implement solutions, and mentor associates/new analysts.

Must-have skills

Bachelor’s degree or equivalent experience; at least 2 years SQL experience.
Experience with Google Analytics or Google BigQuery.
Strong qualitative and quantitative skills; ability to analyze situations and apply data-driven solutions; effective time management across projects.

Nice-to-haves

Experience building predictive models or advanced analytics; ability to translate data insights into actionable marketing recommendations; prior mentoring experience.
Location & work type: In-office role in Washington state; potential eligibility for a hybrid work-from-home program (subject to role/tenure/performance).

Full Description

Overview The Global PCG Marketing Web Analytics & Testing Analyst is responsible for the department's web data, reporting analytics and data project oversight. You will help us measure campaign performance, integrates data to uncover areas we can optimizes and measures new plans applying web data. You will help measure our testing programs success, while reporting to the department's Assistant Vice President.

The Opportunity

Responsible for the department's web reporting needs, maintaining and improving the web data structure, providing recommendations to management to improve marketing campaign performance. Run statistical analytics and predictive models to identify new areas to improve or target; work closely with marketing management to measure our testing program.

The Day-to-Day

Oversee assigned complex tasks to completion
Identify potential process improvements and recommend solutions to management
Help develop and implement proposed solutions to improve the efficiency of marketing campaigns
Complete various projects in collaboration with management and other department
Mentor associates and new analysts on the team

Your Qualifications

Bachelor's degree or equivalent combination of education and experience required
At least 2 years of SQL experience required
Experience with Google Analytics or Google BigQuery
Strong qualitative and quantitative skills required
Analyze various situations and develop creative solutions applying data
Manage time effectively across projects and various tasks

Compensation

$70,000 - $115,000 base salary per year in the state of WA. New hires should expect to start at the lower end of the range depending on experience
Eligible for a discretionary bonus based on firm and individual performance

Why Fisher Investments

We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like

100% paid medical, dental and vision premiums for you and your qualifying dependents
A 50% 401(k) match, up to the IRS maximum
20 days of PTO, plus 10 paid holidays
Family Support programs including 8 week Paid Primary Caregiver Leave, $10,000 fertility, family forming, and hormonal health assistance, and back-up child, adult, and elder care