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Jobs via eFinancialCareers • Tampa, Florida, United States
Salary: 100% pa
Role & seniority: Global PCG Marketing Web Analytics & Testing Analyst (mid-level, in-office role)
Stack/tools: SQL; Google Analytics; Google BigQuery; data reporting and analytics workflow
Oversee web reporting needs, maintain/improve web data structure, and provide recommendations to management to boost campaign performance
Run statistical analytics and predictive models to identify new improvement/target areas; measure testing program effectiveness
Mentor associates/new analysts and collaborate with management on project delivery; identify process improvements
Bachelor’s degree or equivalent experience
≥2 years SQL experience
Experience with Google Analytics or Google BigQuery
Strong qualitative and quantitative skills; ability to derive creative solutions from data
Effective time management across multiple projects
Experience in marketing campaign optimization and testing programs
Familiarity with statistical modeling and analytics tooling beyond GA/BigQuery
Experience in data visualization and communicating insights to non-technical stakeholders
Location & work type: In-office role; potential participation in a hybrid program depending on role/tenure/performance; program subject to change
The Global PCG Marketing Web Analytics & Testing Analyst is responsible for the department's web data, reporting analytics and data project oversight. You will help us measure campaign performance, integrates data to uncover areas we can optimizes and measures new plans applying web data. You will help measure our testing programs success, while reporting to the department's Assistant Vice President.
Responsible for the department's web reporting needs, maintaining and improving the web data structure, providing recommendations to management to improve marketing campaign performance. Run statistical analytics and predictive models to identify new areas to improve or target; work closely with marketing management to measure our testing program.
Oversee assigned complex tasks to completion Identify potential process improvements and recommend solutions to management Help develop and implement proposed solutions to improve the efficiency of marketing campaigns Complete various projects in collaboration with management and other department Mentor associates and new analysts on the team
Bachelor's degree or equivalent combination of education and experience required At least 2 years of SQL experience required Experience with Google Analytics or Google BigQuery Strong qualitative and quantitative skills required Analyze various situations and develop creative solutions applying data Manage time effectively across projects and various tasks
100% paid medical, dental and vision premiums for you and your qualifying dependents A 50% 401(k) match, up to the IRS maximum 20 days of PTO, plus 10 paid holidays Family Support programs including 8 week Paid Primary Caregiver Leave, $10,000 fertility, family forming, and hormonal health assistance, and back-up child, adult, and elder care This is an in-office role. Based on your role, tenure, and performance eligibility you may have the opportunity to participate in our hybrid work from home program. This program is subject to change.
FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER